Questions

“How many locations do you have?”
“How many employees do you have?”
“How many wholesale accounts do you have?”

Trying to assess the value of an organization by way of the above questions is like trying to assess the value of a human by asking what kind of shoes they wear or how many followers they have on Instagram.

We’re not actually trying to get to know people, we’re simply attempting to rank them in our dysfunctional social hierarchy.

The questions we ask reflect our values and start the conversations that shape our culture.

“What do you stand for?”